Midwest Floor Coverings, Inc. was founded in April 1938 with three partners – Morris Parrish, Lance Graham and Ben Novikoff. Their business began as a distributor of a few rolls of carpet operating out of a small vacant building at 180 West 200 South in Salt Lake City.
In 1956, Morris Parrish bought out the two other partners, Graham and Novikoff, and eventually moved the operation to Wagner Park with a 35,000 square foot warehouse and office facilities in 1963. Morris’s son, John, began working at Midwest in 1969 as a salesman. In 1980, John Parrish took over as president of the company. Under his leadership the company has experienced a steady growth and expansion.
Midwest offers a full line of floor covering and installation products as well as laminate, acrylic and quartz countertop materials. The manufacturing division fabricates acrylic countertops and supplies laminated panels and prefinished postformed countertops. The Cabinet Division inventories cabinets in Salt Lake, Boise and Denver with full painting and finishing facilities in Salt Lake and Denver.
Eric Parrish took over as President in 2015. Adam Jensen has now assumed responsibilities of Vice President of Operations.
Today, after 78 years in the business, Midwest is still headquartered in Salt Lake City, Utah with over 300,000 square feet of office and warehouse space in five branch locations. The company’s steady growth has resulted the present five sales divisions serving customers in Utah, Colorado, Idaho, Wyoming and Nevada.
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